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Rodeo Program Rates
DEADLINE IS WEDNESDAY, FEB. 24TH, 2010
Be a part of the Palm Springs WestFest and Frank Bogert Memorial Rodeo’s souvenir program. Designed to commemorate the former Cowboy Mayor, this gorgeous program also covers the courageous PRCA athletes, contractors and animals that make this Flying U event so spectacular. In a special section, Palm Springs Life magazine showcases the history of the Western Heritage of Palm Springs with a pictorial spotlight on the way it was in the Golden Days of the Silver Screen. Bonus distribution in the week leading up to the event!
Download rodeo program rates here
Download ad spec sheet here
Download sponsor info here
The Frank Bogert Memorial Rodeo is an important part of the Palm Springs annual Wild West Fest celebration. Palm Springs’ last rodeo was in 1986. Real rodeo is finally coming back in 2010! Without the support of our sponsors, the Palm Springs West Fest and Rodeo could not happen. A sponsorship is an excellent way for you to demonstrate your commitment to this historic tradition and to promote your business in the Coachella and Yucca Valley regions. Your sponsorship allows us to showcase great talent, keep the Western tradition alive and connect multiple generations to the rich and vivid history of Palm Springs and the entire region. We've outlined the sponsorship categories and benefits below. Sponsors will have the first right to continue their event sponsorship the following year. For more information regarding sponsorships and to determine available events, please contact Spur of the Moment.

VIP Seating
Reserve a table of 10 and be on top of all the action with your friends and business associates! Each arena-side table includes open bar and buffet barbeque dinner. Good for all 3 rodeo performances Fri-Sun, March 12-14.
$5,000 per table- LIMITED tables available - see map for seating options
Some individual seats available @$250
VIP tent layout
Rodeo Sponsor Categories
PLATINUM SPUR - $25,000
GOLDEN SPUR - $15,000
SILVER SPUR - $10,000
BRASS SPUR - $7,500
RUSTY SPUR - $5,000
DUSTY SPUR - $2,500
FRIEND OF THE RODEO - $1,000
PLATINUM SPUR RODEO SPONSOR - $25,000
• 40 tickets each to all 3 PRCA Rodeo performances • Table of 10 VIP seats for each performance, with food and beverage • 10 Thursday Night Sponsor Appreciation Kick-off party tickets, Invitations to all related WestFest events, charity functions and parties • Corporate recognition at all events, including on letterhead (if received by July 20) • Announcer recognition at each rodeo performance (Sponsor flag displayed during all performances) • Promotional opportunities (20 x 20’ on-site vendor display space) • Primary link from our website to yours • Program advertising—1 Full page ad black/white • 2 primary location arena sign banners (signs provided by sponsor) • Featured position and recognition in the Rodeo Parade • Listed as “Platinum Spur Sponsor” on official website, My-Space, FaceBook and Twitter messages • VIP parking • Complimentary program • Listing in sponsor section of program • Promotional space on Rodeo Day Sheet • Foursome in charity golf ShootOut tournament • 2 positions in charity blackjack tournament
GOLD SPUR RODEO SPONSOR - $15,000
• 20 tickets each to all 3 PRCA Rodeo performances • 6 VIP seats for each performance, with food and beverage • 8 Thursday Night Sponsor Appreciation Kick-off party tickets • Invitations to all related WestFest events, charity functions and parties • Corporate recognition at all events, including on letterhead (if received by July 20) • Announcer recognition at each rodeo performance (Sponsor flag displayed during all performances) • Promotional opportunity (10 x 20’ on-site vendor display space) • Primary link from our website to yours • Program advertising - 1 Half page ad black/white • 2 primary location arena sign banners (signs provided by sponsor) • Featured position and recognition in the Rodeo Parade • Listed as “Gold Spur Sponsor” on official website, MySpace, FaceBook and Twitter messages • Complimentary program • Listing in sponsor section of program • Promotional space on Rodeo Day Sheet • Two places in charity golf ShootOut tournament • 1 position in charity blackjack tournament
SILVER SPUR RODEO SPONSOR - $10,000
• 10 tickets each to all 3 PRCA Rodeo performances • 4 VIP seats for each performance, with food and beverage • 6 Thursday Night Sponsor Appreciation Kick-off party tickets • Invitations to all related WestFest events, charity functions and parties • Corporate recognition at all events, including on letterhead (if received by July 20) • Announcer recognition at each rodeo performance (Sponsor flag displayed during all performances—if flag provided) • Promotional opportunity (10 x 10’ on-site vendor display space) • Primary link from our website to yours • Program advertising - 1 Quarter page ad black/white • 2 secondary location arena sign banners (signs provided by sponsor) • Secondary position and recognition in the Rodeo Parade • Listed as “Silver Spur Sponsor” on official website, My-Space, FaceBook and Twitter messages • Complimentary program • Listing in sponsor section of program • One place in golf tournament • 1 position in charity blackjack tournament
BRASS SPUR RODEO SPONSOR - $7,500
• 6 tickets each to all 3 PRCA Rodeo performances • 2 VIP seats for each performance, with food and beverage • 4 Thursday Night Sponsor Appreciation Kick-off party tickets • Invitations to all related WestFest events, charity functions and parties • Corporate recognition at all events, including on letterhead (if received by July 20) • Announcer recognition at each rodeo performance (Sponsor flag displayed during all performances—if flag provided) • Promotional opportunity (10 x 10’ on-site vendor display space) • Primary link from our website to yours • Program advertising - 1 business card ad black/white • 2 secondary location arena sign banners (signs provided by sponsor) • Recognition in the Rodeo Parade if you participate • Listed as “Brass Spur Sponsor” on official website, My-Space, FaceBook and Twitter messages • Complimentary program • Listing in sponsor section of program • 1 position in charity blackjack tournament
RUSTY SPUR SPONSOR - $5,000
• 4 tickets each to all 3 PRCA Rodeo performances • 2 VIP seats for each performance, with food and beverage • 2 Thursday Night Sponsor Appreciation Kick-off party tickets • Invitations to all related WestFest events, charity functions and parties • Corporate recognition at all events, including on letterhead (if received by July 20) • Promotional opportunity (10 x 10’ on-site vendor display space at 50% off) • Primary link from our website to yours • Program advertising - 1 business card ad black/white • Listed as “Rusty Spur Sponsor” on official website, MySpace, FaceBook and Twitter messages • Complimentary program • Listing in sponsor section of program • 1 position in charity blackjack tournament
DUSTY SPUR SPONSOR - $2,500
• 4 tickets each to all 3 PRCA Rodeo performances • 2 VIP seats and passes for one performance either Friday or Sunday with food and beverage included. • Opportunity to purchase VIP seats for each performance with food and beverage, ($175 per performance) • 2 Thursday Night Sponsor Appreciation Kick-off party tickets • Invitations to all related WestFest events, charity functions and parties • Name recognition in all print media where appropriate; • Promotional opportunity (10 x 10’ on-site vendor display space at 50% off if needed) • Primary link from WestFest website to Sponsor • Program advertising - 1 business card ad black/white • Listed as “Dusty Spur Sponsor” on official website, FaceBook and Twitter messages • Complimentary program • Listing in sponsor section of program
FRIEND OF THE RODEO SPONSOR - $1,000
• 2 tickets each to all 3 PRCA Rodeo performances • Opportunity to purchase VIP seats for each performance with food and beverage, ($175 per performance) • 2 Thursday Night Sponsor Appreciation Kick-off party tickets • Invitations to all related WestFest events, charity functions and parties • Corporate recognition at all events, including on letterhead (if received by July 20) • Promotional opportunity (10 x 10’ on-site vendor display space at 50% off) • Primary link from our website to yours • Program advertising - 1 business card ad, black/white • Opportunity to be in the Rodeo Parade at 25% off fees. • Listed as “Friend of the Rodeo Sponsor” on official website, My-Space, FaceBook and Twitter messages • Complimentary program • Listing in sponsor section of program • 1 position in charity blackjack tournament

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